10:31 Coffee began as an entrepreneurship project for undergraduate Business students at Concordia University, Nebraska in 2008. Tasked with envisioning ways to improve campus life, provide competitive work opportunities, and foster community, the vision behind 10:31 Coffee was brought to life.
The venture had modest beginnings, initially operating out of the library under the name SIFE (Students in Free Enterprise). Over time, the business grew into the respected establishment it is today. It was later renamed 10:31 Coffee, inspired by 1 Corinthians 10:31: “So, whether you eat or drink or whatever you do, do it all to the glory of God.”
Since then, 10:31 Coffee has thrived by focusing on fostering community and providing students with valuable, hands-on work experience. The shop offers a variety of coffee staples, specialty drinks, and convenient grab-and-go breakfast and snack options.
Business majors are eligible to apply for leadership roles, such as general operations manager, inventory manager, and social media marketing coordinator, while any Concordia University student can apply for barista positions.
Our Coffee
Our espresso beans are supplied by Vigilante Coffee Company. Learn more about their mission & vision below!
10:31 Coffee 